First Masthead Design

First Masthead Design

I believed this would be a good masthead to work with as the dark colours portrayed maturity and that soul is a very niche genre and dark colours sort of represent that because, like silhouette, make the genre seem unknown.
We decided to re-think the masthead because the font seemed too bold, it almosr seemed like the masthead was shouting at you and that's not what our magazine is trying to suggest. Soul music is supposed to be cool and easy going. This font sort of looks like one of those old army film Rambo fonts (not very "smooth"). The colour almost seemed too dark but we didn't want the purple too bright otherwise it wouldn't be targeting our specific audience.